2012 Website Security Statistics

Today, getting on the Internet is a way of life.  It is estimated that around a third of the world’s 7 billion people use the Internet, according to the ITU World Telecommunication in 2011.

It is safe to say that a majority of us are familiar with the Internet and the World Wide Web.  In fact, we would not think twice about clicking on a link and then just using, reading or visiting a Web site.  Some even download stuff from them.  But should we be this complacent and trusting?  Should we trust the Web sites we visit?

Not if we know just how unsafe the Web really is.

A recent study conducted by iViZSecurity, a cloud-based application penetration testing company, reveals that you should probably not trust websites too much.  iViz should know.  The IDG Ventures-funded company found more than 30 zero day vulnerabilities, which earned them industry wide recognition and the trust of more than 300 customers.

Using a sample from their customers, they conducted more than 5,000 applications.  The sample included apps from Asia (25% of the apps were from here), the United States (40%) and Europe (25%).

website_vulnerabilities

Figure 1: Average Number of Vulnerabilities on Large, Medium and Small Websites

 

What they found was that close to all (99%!!!) apps that they have tested had at least one vulnerability.  Out of these, more than 8 out of 10 of these apps had at least 1 critical vulnerability, while there are more or less 35 vulnerabilities present on an average website.  What all of these mean is that almost all Web sites are open to hacking attacks.

You might be thinking, surely none of your trusted programs and apps would want their websites to be hacked, because at the very least it would cause them to lose customers and would be a big PR nightmare.  You might be wrong on this one too.  While every business and Webmaster would say that they work hard on securing their sites, there is actually a very low correlation between security and compliance.

Just to give you an idea, if you surf retailer sites and buying from there, you just might become a victim of hacking.  This would probably be due to cross-site scripting, or more simply badly written code in Web applications that attackers can exploit to collect data from you or send you malicious content.

Vulnerabilities_per_Apps

Figure 2: Average Number of Vulnerabilities per Application by Industry Verticals

 

According to the study, the most security-exposed industries include the retail, education, IT, healthcare, telecommunications, manufacturing and BFSI. The first two industries alone have an average of 56 and 51 vulnerabilities per application, respectively.

So how are users lulled into a false sense of security?  This is partly because nine out of ten hacking attacks are not made public!

Are you safe?

Another reason is that the ordinary user might be aware of the problem or the threat but thinks that this might be a problem with small sites with no regards to security.

Think again!!!

Vulnerability_IndustryVerticals

Figure 3: Average Number of Vulnerabilities on High Security, Average Security and Below Average Security Websites

 

While it is true that high security sites have lesser vulnerabilities on the average, they still have an average of 22 vulnerabilities that hackers could exploit.  In contrast, those with average security and below average security have an average of 41 and 81 vulnerabilities, respectively.

Larger Web sites also tend to have a higher incidence of vulnerability, averaging around 78 vulnerabilities.  Medium sites have 35 vulnerabilities while small Web sites have 26 on the average.

Type_of_Vulnerability

Figure 4: Percentage of Websites Containing the “Type of Vulnerability”

 

What are these vulnerabilities?  Apart from the cross-site scripting we’ve already mentioned that accounts for 65% of all vulnerabilities found in the study, the most prevalent vulnerabilities are:

  • Information leakage (51%)
  • Content spoofing (31%)
  • Insufficient authorization (26%)
  • Cross-site request forgery (25%)

Application_byGeography

Figure 5: Average Number of Vulnerabilities per Application by Geography 

 

Out of the Web applications tested, it would appear that you are most in danger when visiting Web sites from Asia and the Middle East, with close to 50 vulnerabilities found per application on the average.  But Web applications from Europe and the United States are not much better with 37 and 33 vulnerabilities found from each region on the average.

My Personal Review of Dukeo.com

dukeo logo

Here is my review of Dukeo.com.

Blog and content

Dukeo.com offers some pretty interesting and very informative posts on a lot of things.  Blogging, SEO, making money online and other topics.

These are real-life tips that everyone would appreciate, from beginners to advanced users. I found almost all content very informative and practical. Most of the blog posts were very detailed. Visitor engagement is also top-notch.

But, as with the overall navigation of the site, it is easy to get lost in all these information.

There is no easy way to see all these topics or categories that the blog covers.  You would be able to see a sampling of these topics by looking at the meta data after each blog post’s title.  But what if the site owner writes 20 different posts about blogging, this would effectively make you think that all blog posts only talk about blogging.  Also, what if you are not interested in blogging topics and are looking for SEO-related how-tos?

Oh wait, there is.  But you would have to find that link.  Guess where?  By clicking on the archives link found on the footer.

Further, looking at the Web page and other first level pages, it would be difficult to understand what the site is actually offering.  On the home page, you are asked to enter your details to get three guides, but you are not told what these guides are and how it will help you generate traffic, convert leads, and make money online as the headline boldly claims.  This very important explanation is found in the About page, which is one click away from the home page.

And oh by the way, the home page offers you the three guides (How to Make Money Online, SEO for Blogs and How to Generate Traffic from Pinterest), but on the succeeding pages, the offer is cut to two (How to Make Money Online and How to Make Money Online). This setup, again, is really confusing to many.

Because of the way the site is laid out, you will probably scroll down trying to look for that explanation and see the blog posts instead.  So by the time you get to the About page, you would have forgotten all about those guides mentioned in the home page (which by the way are not mentioned in the About page.)

Navigation

Probably, the biggest problem users would have with Dukeo.com is finding their way around the site.  The site does not have a sensible navigation system and you would find that you would be using the back button often.  That is if you do not have to scroll all the way to the bottom to find navigational links.

When you create landing pages, it makes sense that you do not confuse your potential customers by putting up a lot of links that would take them away from your offer.  The only clickable link on a landing page should be the call to action.  But this does not hold true for Dukeo.  Not everybody will be entering the site via its home page.  Some will enter the site through its newsletter sign up page, and those who do will not know that this site has a blog, for instance.

The site does not offer an easy way to see what it has to offer except for scattered links here and there and the aforementioned navigational bar at the bottom of the pages that would take a few Page Downs to see.  On some pages, the header and the footer are not even found.

But what aggravates things further is the lack of a search function.  If you have read something on this site before and you would want to look for that particular blog you have read, you will still need to go through the archives because there is no way for you to search for it.

The Low Down

Judging from the quality of the blog posts and the information we got from the blogs, it is very apparent that this site was set up to help people make money online.  But because of the poor navigation, lack of planning and lack of focus, people would find it difficult to understand just how this site works, what the products are and how you could benefit from it.  What’s more, reusing landing pages as part of the website makes you feel that you are visiting two different sites: one with header and footer and the other with a slightly different look.

Dukeo.com would benefit by taking a look at similar sites to see what they are doing right.  For example, ZZZProfits.com has a clear navigational bar that you could readily see without scrolling down.  This bar gives users an idea of the different sections of the site.  They also offer a free guide in exchange for your name and e-mail address, but they made it clear what you are going to learn from this guide.  A little planning would go a long way into making Dukeo.com a lot less painful and confusing.

Documents Needed for a Small Business Loan

Documents Needed for a Small Business Loan

Documents Needed for a Small Business Loan

One of the biggest challenges of small business owners is how to expand their enterprise. After all, it requires a considerable amount of capital to have a good head start. A good option therefore is to apply for a small business loan.

Loan processing can take some time. However, you can speed it up if you can already prepare the necessary documents, such as the following:

Business Plan

This plan would give your lenders an idea about your business and the direction it is heading a few years from now. They want to know if there is any chance that your business would not be able to survive later on, and you can no longer pay your debt.

A typical business plan can have as many as 20 pages. You have to cover your company profile, marketing strategies, human resources management, as well as the technical and financial aspects of your enterprise. It is also needed to have at least a five- to ten-year projection of your sales, liabilities, and assets.

Declaration of Collateral

A small business loan is often secured, which means you need to have a guarantee. For your business, you can use your assets, business equity, cash in hand and in the bank, and borrowed funds. There are also banks that accept other properties such as homes and vehicles as collaterals.

Loan Request

This document would inform the lenders on how much money you will owe, the small business loan package (if there are many to choose from) you are selecting, and your working capital. You may also have to detail how you are planning to utilize the loan. Most lenders, especially banks, would definitely want you to use the money for your business–nothing else.

Credit Rating Report

All secured loans require this one. The report would inform your lenders your capacity to pay for the small business loan. It would contain details on the debts you obtained in the past, defaults, and bankruptcy files. If you want to have a much bigger chance of getting your loan approved, make sure that your credit score does not go below 700. You can also ask for a credit rating report from any or all of the three credit bureaus: Trans Union, Experian, and Equifax.

There are also other documents that could be asked of you, so make sure that you can contact your lender first for the list of requirements. Missing out on at least one of them may prolong the procedure or, worse, cause your application to be rejected.

The Importance of Having a Favicon and How to Get One on a WordPress Website

favicon example

Favicons as displayed on websites

A favicon is a small image that appears on the left side of the webpage’s tab title. Some people call it a Web page icon or a website icon.

The Importance of Having Favicons

The favicon is a great way for people to remember your site easily when they save it. This is because it shows up not only on the address bar but also next to the bookmarks.  Instead of just seeing the title of the webpage, they can see your favicon, which could be your company’s logo, brand identity or colors, or just about any graphic that you choose.

It can help your visitors determine which tab contains your site if they open too many tabs in a browser.

And it can also help you with your branding.  For example, you can have several microsites for your different products and time them all together with your company logo as a favicon.

What’s more, a favicon conveys the idea that you have put in extra effort to your site by customizing it.  If you do not have a favicon file, your browser shows the generic blank white paper icon, making it look like the rest and gives it an unprofessional feel.

Lastly, having a favicon can help you keep your error logs cleaner because you do not get those favicon.ico error messages coming in.

How to put it in a WordPress Blog

With that being said, how do you put a favicon on your WordPress site?  Here are the reminders you need to take note of:

1. Creating the favicon

a.     Keep it small.  A favicon is a graphic file that measures 16 pixels all around and has an .ico extension.

b.     Keep it simple.  Having such a small canvas, you would need to keep your favicon simple.  Letters or simple images are preferred to ensure that they display well and your visitors would be able to decipher them.

c.     Keep your branding in mind.  The easiest way to translate your branding to your favicon is to use your own colors in it.  A good trick is to apply the same colors you used on your website. This way your visitors would be able to “connect” or associate your favicon with your site.

d.     Use tools.  There are a lot of free online services that can convert a JPG or GIF file into an ICO file.  For best results, however, you can use MS Paint to create a 32 x 32 pixels image before having it converted into an ICO file.  You can use Photoshop for the same purpose, but you would need to install a Windows Icon Photoshop Plugin.  Furthermore, you could use The GIMP if you do not have Photoshop.

 

2.    Putting a favicon on your WordPress Blog

You can upload the favicon file to your current theme’s main folder through FTP.  This will show your favicon on the browser and bookmarks of your site’s visitors.  If you want your favicon to display on their feedreaders, you should also upload the same file to the home directory of your website.

Tips:

  • You may need to delete an existing favicon before you upload a new one.
  • If you are having problems with your icon showing up on older browsers, visit your admin panel and tweak your WordPress page header. From there, click Design and then Theme Editor.  Look for the header file and insert this code into the HTML tag:

<link rel=”shortcut icon” href=”<?php bloginfo(‘stylesheet_directory’); ?>/favicon.ico” />

 

Or you must find the line that goes:

<link rel=”shortcut icon” … /favicon.ico” />

and overwrite it with the first code as shown above.

  • While you can use a PNG or GIF file, it is highly recommended to use an ICO file because it is widely compatible with older browsers.

 

3.    Using a plugin.

As with any other functionality on WordPress, there are plugins available that make creating and installing a favicon to your WordPress site even simpler.  You could skip all of number two and make favicons a breeze.  Check out plugins such as All In One Favicon.

11th Anniversary of the 9/11 Attacks

9/11 Terror Attacks. We will never forget!

9/11 Terror Attacks. We will never forget!

Today marks the 11th anniversary of the 9/11 terror attacks. Almost 3,000 innocent people lost their lives that day. May their souls rest in peace. May their grieving families and loved ones finally deserve true justice. We will never forget!

News:

 

The Most Creative and Eye-Catching Stickers for your Macbook

Source: etsy.com via Lauren on Pinterest

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Source: walltowatch.com via Eva on Pinterest

Source: walltowatch.com via Eva on Pinterest

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Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

Source: etsy.com via Perry on Pinterest

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How to Find and Get your Facebook UID

It used to be that you only see your Facebook UID. In 2009, it was replaced by a vanity username / URL.

But what’s the use of UIDs, Facebook’s eyesore and obsolete URL platform? Isn’t it that vanity usernames are easier to remember and more personalized?

Well, UIDs are used by software developers to integrate several Facebook tools. It’s also applied to apps, which connect users to their Facebook accounts via third-party programs. With UIDs you can schedule your wall posts, automate your replies, connect your website or blog to Facebook, create widgets or plugins, etc.

Here’s how you can identify and get your Facebook UID:

  1. Go to your Facebook profile or page. For instance: https://www.facebook.com/TheFinestWriter.
  2. Hover your mouse pointer over to your profile picture.
    facebook UID - profile pic
  3. Right-click and hit Copy Link Location (for Firefox), Copy link address (for Internet Explorer) or Copy Link (for Safari).
    facebook UID - copy link location
  4. Open any text-based program, such as Notepad, TextEdit or MS Word.
    facebook UID - MS Word
  5. Paste (CTRL + V) your copied link.
    facebook UID - paste link
  6. This is the tricky part. After pasting, find “fbid” and follow through the last “.”.
    facebook UID - fbid
  7. After the last period or point, that’s your Facebook UID – except for the “&type=1” characters. Please see the screenshot below for more details. The highlighted part is the UID.facebook UID - numeric ID

 

Please share if you find this tutorial helpful.

I’m a technology writer, tech blogger and technical writer for hire since 2005. You can view my portfolio (resume, list of satisfied clients and sample articles) at this website.